About Manage ComicsComics subscription software for comic stores
Manage Comics was founded by Brian Garside, a lifelong comics fan who had several stints in the four colour retail trenches.
In the late 80’s and early 90’s, Brian worked at a series of comic and gaming shops including the well known London Ontario comic shops Bid Time Return and Heroes Cards and Comics.
In 2005 he co-founded All New Comics along with his partner Peter Fisico, and sold his interest in the online store to Peter in 2011.
In 2015, the pair re-launched All New Comics as a new website, and Brian built out Manage Comics as its own standalone service in order to provide All New Comics, and other shops around the world with the best subscription tool on the market.
The store front end:
Each store gets its own front end, and a unique URL. The store front end can be customized with a unique logo, and the store colours, to provide branding, but all stores leverage the same template, and a shared image pool. This allows each store to stand out, but ensures that all stores are completely mobile responsive, and adhere to website best practices.
The management console:
The management console is the heart and brains of a store, giving the owner full insight into changes to customer lists, current order totals, current subscription revenue, and full reporting tools which can report on revenue, taxes, and much more.
Content marketing with the Manage Comics blog:
In its first year in business, Manage Comics did zero marketing, growing exclusively through word of mouth, however in May of 2017, we began posting frequent blog posts to a dedicated Manage Comics blog. In the beginning, we posted information adjacent to Manage Comics, but we quickly started posting informational posts like “How to Promote an Event for Your Comic Book Store on Facebook”, and “How to use Instagram for your Comic Book Store”.
The Manage Comics blog became about more than promoting Manage Comics, and instead became about helping retailers to succeed.
The site saw steady growth, and has seen an increase in the number of requests to demonstrate Manage Comics, all with no advertising spend.